Marta Calado is a multidisciplinary creative based in Copenhagen, Denmark, with a background in graphic design and a passion for building brands, stories, and experiences that people genuinely connect with.
Working across branding, packaging, editorial, apparel graphics, campaigns, and creative production, she combines strategic thinking with a strong visual sensibility to create work that feels both purposeful and memorable. Her approach extends beyond traditional graphic design, exploring how identity can come to life through physical spaces, installations, play, and immersive brand experiences.
With experience in fashion, consumer brands, and play design, Marta enjoys moving between disciplines and collaborating with creatives from different backgrounds. She believes the strongest ideas emerge when design, storytelling, and production come together to create a cohesive world rather than a single asset.
Currently a Graphic Designer at JACK & JONES, she is increasingly focused on opportunities in creative direction, brand experience, creative production, and spatial design, while continuing to expand her multidisciplinary practice.
Working across branding, packaging, editorial, apparel graphics, campaigns, and creative production, she combines strategic thinking with a strong visual sensibility to create work that feels both purposeful and memorable. Her approach extends beyond traditional graphic design, exploring how identity can come to life through physical spaces, installations, play, and immersive brand experiences.
With experience in fashion, consumer brands, and play design, Marta enjoys moving between disciplines and collaborating with creatives from different backgrounds. She believes the strongest ideas emerge when design, storytelling, and production come together to create a cohesive world rather than a single asset.
Currently a Graphic Designer at JACK & JONES, she is increasingly focused on opportunities in creative direction, brand experience, creative production, and spatial design, while continuing to expand her multidisciplinary practice.
SERVICES:
Creative Direction
Art Direction
Creative Concepts
Visual Storytelling
Campaign Development
Brand Design
Brand Identity
Packaging Design
Editorial Design
Apparel Graphics
Experiences
Brand Experiences
Set & Spatial Design
Play Design
Installation Concepts
Creative Production
Creative Producing
Styling & Casting
Photoshoot Production
Content Creation
Creative Direction
Art Direction
Creative Concepts
Visual Storytelling
Campaign Development
Brand Design
Brand Identity
Packaging Design
Editorial Design
Apparel Graphics
Experiences
Brand Experiences
Set & Spatial Design
Play Design
Installation Concepts
Creative Production
Creative Producing
Styling & Casting
Photoshoot Production
Content Creation
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︎︎︎For inquiries or commissions, get in touch martamatoscalado@gmail.com
EVERY WORLD NEEDS A MARTA
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